Sever's Fall Festival

One of Minnesota’s largest fall festivals, Sever’s is renowned for its corn maze, as well as its corn pit, pumpkin patch and all things fall.

CORN MAZE AND FESTIVAL IDENTITY

IAN was an integral part of the advertising and marketing efforts behind Sever’s Fall Festival. From theme conception and actual corn maze design with farmer Sever himself to traditional and non-traditional high-frequency, short run media plans, our team jumped into the trenches with the Peterson family to help build momentum for this legendary, fun-filled family event. Our creative team was tasked with creating everything from location signage, festival collateral, event tickets and beyond. As a result, Sever’s experienced record-breaking festival attendance for 14 out 17 seasons.

Digital Marketing

Social Media Management

IAN team was tasked with curating and managing all social channels for Sever's Fall Festival.